This event is for everyone from entrepreneurs to CEOs. Get ready for refreshing, relevant and content-rich workshop from product sequence to increasing customers and profits. Mr. Lim will present actual before-and-after case studies that have influenced billions of dollars in revenue, value and brand equity for his clients. He will take his Fortune 500 experiences and show you how to apply it towards your business, product, invention, license shaving off years of costly mistakes while accelerating profits. Also, Mr. Lim will reveal his process used for developing and branding Opticwash, a winner at INPEX, which earned 3 first places in various categories and the Grand Prix Award and repositioned collapsing retail store WSS into thriving retail locations. The brand grew from 52 to 87 retail stores, and the brand repositioning influenced the company’s revenue growth to over a billion dollars in six years. In the workshop you will learn ‘How To’: LEVERAGE your business, products and services to give you a competitive edge. DEVELOP the ‘right’ strategy and execution for your business, and turn it into a radically more successful brand. ENGAGE many more loyal customers through your touchpoints without losing them to your competition. UNCOVER branding secrets used by Fortune 500 companies. INTEGRATE your media into a single, authoritative voice. AVOID common branding mistakes that cost your business thousands of dollars a year. TURN your business into a unique brand that provides a memorable experience. STAY relevant over the next 5, 10, 15 years. INCREASE revenue streams to expand your business. CREATE a culture to attract loyal employees and customers. August 14 CHECK-IN: 10:30 A.M. LUNCH: Taco Bar - 11:00 A.M. LUNCH & LEARN: 11:30 - 1:00 P.M. August 15 CHECK-IN: 8:00 A.M. CONTINENTAL BREAKFAST: 8:00 A.M. WORKSHOP: 9:30 A.M. - 4:30 P.M. 1ST BREAK: 11:00 A.M. - 11:15 A.M. LUNCH: 12:30 P.M. - 1:30 P.M. 2ND BREAK: 3:00 P.M. - 3:15 P.M. VIP TICKET HOLDERS ARE INVITED TO JOIN US FOR COCKTAILS AND CONVERSATION : 5:00 P.M. TO 7:00 P.M.